Madonna’s Concerts Bombing; MSG Tix Go Begging – New York Post – 2004
Madonna’s Concerts Bombing; MSG Tix Go Begging – New York Post – 2004, by Mary Huhn
Maybe Madonna’s “Re-Invention Tour” needs a little retooling.
Thousands of tickets are still available for the Material Mom’s six-night stand at Madison Square Garden that begins tonight – many at cut-rate prices.
Late yesterday, Ticketmaster, the official retail outlet for Madonna concert tickets, had seats in all price ranges ($50 to $300) for all six nights.
And some ticket brokers – who usually offer seats at a premium – were desperately trying to clear their bloated inventories with discounts of up to 30 percent off face value.
“We’re losing money on these tickets,” said one broker offering deep discounts. “The bottom line is she’s doing too many shows.”
Besides the six MSG shows, the 45-year-old musical artist has two shows slated for Continental Airlines Arena across the Hudson in New Jersey next month as part of her 19-city world tour.
“Tickets are selling well, but not as well as anticipated,” said Mi chael Issac, president of broker Preferred. “Three years ago was a much stronger tour.”
That tour, “Drowned World,” “was a whole other ballgame,” Issac said. While his agency isn’t discounting tickets for this stand, the last tour drew prices “five times” the current stand.